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COUNT

COUNT vs Hnry

A focused tax service for independent earners rather than firms managing client portfolios.

A fragmented stack, or one infrastructure layer

Before the feature detail, the choice is architectural: keep Hnry at the centre and add the missing pieces around it, or run the firm and its clients on one rebuilt record.

The fragmented approach

A cloud ledger at the centre, a separate practice manager, AI tools reading a copy of the data, and paid connectors holding the parts together. Every join is another sync to watch, another subscription, and another place the same number can disagree.

The infrastructure approach

COUNT rebuilt the ledger and the practice engine together. Practice Manager and COUNT Workspace are two experiences on one system, with the intelligence reading live data — a single source of financial truth for the firm and its clients.

The verdict

For a sole trader who wants tax to simply happen, Hnry is genuinely hard to beat. Income arrives, tax is deducted and paid, returns are filed, and the fee only applies when you earn. It is not a general ledger and never intended to be one, so it stops working the moment you incorporate, hire, hold inventory, or need an accountant to run a portfolio. COUNT keeps the automatic feel and adds the accounting system underneath it.

Why you might choose COUNT

The natural next step when you outgrow a tax service: the same automatic feel on a full, modern accounting platform, with your advisor working in the same system as you.

Why you might choose to stay with Hnry

Solo contractors and freelancers with straightforward income who want tax fully outsourced.

Summary comparison

How the two products differ on the things firms and businesses tell us matter most.

Summary feature comparison between COUNT and Hnry
CapabilityCOUNTHnry
Full general ledgerYesNo, by design
Suits companies and teamsYesSole traders only
Practice managementIncluded; clients on COUNT are freeNot offered
Invoicing and billsInvoices, estimates, bills, approvals and payment runsInvoicing and quotes only
Bank feeds and reconciliationPlaid, Akahu and direct bank connectionsNot used; money flows through the Hnry account

The detailed comparison

Expand any area for a line-by-line view of how COUNT and Hnry differ.

What each product actually is

These are different categories of product. The comparison matters mainly at the point you outgrow a tax service.

What each product actually is: COUNT compared with Hnry
CapabilityCOUNTHnry
CategoryAccounting system and practice platformManaged tax service for sole traders
General ledger and trial balanceYesNo
Financial statementsFull statement suite, including print-ready report packsTax-focused summaries
Suits a limited companyYesDesigned for sole traders
Suits an employerYesNo payroll for employees
Multi-entityUnlimited workspaces, consolidated reporting free on all tiersSingle earner
Tax and compliance
Tax and compliance: COUNT compared with Hnry
CapabilityCOUNTHnry
Tax paid automatically as you earnProvisional tax scheduling and remindersDeducted from each payment automatically
GST returnsGenerated from the ledger and filed to IRD over a direct OAuth connectionPrepared and filed by Hnry where registered
Income tax return filed for youBy your COUNT-partnered accountantIncluded in the fee, Hnry acts as tax agent
ACC levies and student loanTracked in the ledgerDeducted and paid automatically
Audit trail and fixed asset registerFull audit logs, asset register with Investment Boost supportNot applicable
Business capability
Business capability: COUNT compared with Hnry
CapabilityCOUNTHnry
Bills, approvals and payment runsBatch bill payments with approvals and a bank-ready fileNot offered
Expense handlingReceipts, staff expense claims and recurring expense detectionExpenses reviewed by Hnry's team
Multi-currencyNative, with automatic gain and loss postingsNot offered
PayrollFull payroll in the US; manual payroll entry elsewhereNot offered
Integrations and APIStripe, Shopify, Square, Gusto, Microsoft 365, partner API and an MCP serverNarrow API and a Zapier app
Cost profile
Cost profile: COUNT compared with Hnry
CapabilityCOUNTHnry
Pricing modelFlat monthly subscription1% + GST of income received
Cost at NZ$60k revenueFixed plan price~NZ$600 + GST per year
Cost at NZ$150k revenueFixed plan priceNZ$1,500 + GST (capped)
Cost when not earningPlan price continuesNothing
For firms
For firms: COUNT compared with Hnry
CapabilityCOUNTHnry
Manage a portfolio of clientsYes, free Practice ManagerNot offered
Practice workflow and deadlinesTasks, projects, period close and time trackingNot offered
Refer clients to an advisorFree advisor access on every plan, plus a partner directoryHnry is the accountant

Hnry details sourced from public information as at August 2026: Hnry pricing, How Hnry works. Pricing and features change; check the vendor for current details.

Where teams hit limits with Hnry

  • Not a general ledger: no trial balance, financial statements or bank reconciliation by design
  • Built for individual sole traders, not companies, employees or inventory
  • Income has to flow through the Hnry bank account for the model to work
  • No practice management, and no way for an external firm to run a portfolio inside it

Why you might choose to stay with Hnry

  • Very simple for single-person contractors
  • Income tax, GST, ACC levies and student loan deducted and paid on every payment received
  • Simple percentage-based pricing with an annual cap, and nothing to pay in a month you do not earn
  • Hnry's own accountants act as your tax agent and file your returns

Switching from Hnry

  1. 1

    Bring across income and expense history as opening data.

  2. 2

    Keep the automatic feel with COUNT's Cruise Control coding and GST prepared from the ledger.

  3. 3

    Grow into full accounting when you hire, incorporate or take on suppliers.

See COUNT next to your Hnry data

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